-
Responsive Platform Design
2013San Mateo County had just gone through a rebrand and was looking for a flexible platform design for their 25+ departmental agency sites.
Each department needed to have the flexibility to feature their own content while still looking visually unified with the new County brand.
Our team collaborated closely with the county's web group to work through how key functionality work would and how to strike the right balance between uniformity with the county brand while giving each department their own voice.
Brainstorming ideas with the San Mateo County web team on page headers and the flow from low-to-high resolution devices.
Following brainstorming sessions, I would converge our ideas into refined prototypes using sketches and HTML/CSS.
Instead of starting with prototypes or comps of full pages, we broke the county's content down into collections of design elements and started visual conversations with element collages. This allowed us to get ideas in front of the client quickly and at a low-fidelity point in the project, allowing revisions to be much more cost effective.